SUMMER 2020 CAMPAIGN
Dior unveils its Summer 2020 menswear collection by Kim Jones. Shot by Steven Meisel, these photographs showcase the silhouettes and accessories designed by the Artistic Director in collaboration with Daniel Arsham. This US artist also created the fashion show’s scenography based on pieces of work from his Future Relics series.
“This new campaign pays tribute to Dior’s past and future in a simply timeless way,” states Kim Jones.
Known as an “archeologist of the future,” Daniel Arsham has reimagined an eroded, run-down version, pierced with quartz crystals, of the legendary DeLorean, the star of the Back to the Future trilogy. In this series of photos, the fascinating, time-traveling car shares the stage with Kim Jones’ creations, combining both Dior’s identity and heritage with the present.
Taking the spirit of the fashion show even further, this captivating dialog between past, present and future has penned a new chapter in the House’s history, a unique tribute to its heritage.
Photo credit – Steven Meisel